Terminology within the context of business companies: A case study
Abstract
Within the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.
Keywords: language, terminology, business terminology, organizational and operational term.
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