The languages of Typeface Design in Portugal

Vítor Quelhas, Vasco Branco, Paulo Heitlinger

Abstract


This paper addresses the evolution of Letter and Typeface Design in Portugal, walking through the genesis of letter painters and graphic artists up to the contemporary typeface designers, tracing influences and characteristics that may contribute to a better understanding and lead to the further development of an emerging Typographic Culture in Portugal. Morphological, stylistic, as well as cultural and social relationships are investigated, in an attempt to obtain core indicators that will allow to understand the influences that ancient visual vocabulary, material and techniques had on the innovation of contemporary digital Typography. Since Typography is a structural component within Communication Design, this research aims to understand better the Typeface Design in Portugal, its roots and extensions, looking for variables that may explain the idiosyncrasies and reputation of their creations. This study is being developed as part of a PhD thesis in the Research Institute for Design, Media and Culture (ID+) of the University of Aveiro in Portugal (UA) and is supported by Fundação para a Ciência e a Tecnologia (FCT) and Porto Polytechnic Institute (IPP).

Key words: calligraphy, typography, typeface design, Portugal.


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Licença Creative Commons
Esta obra está licenciada com uma Licença Creative Commons Atribuição 4.0 Internacional [atualizada em 11/11/2016]

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