Dimensions of Entrepreneurial Orientation in the Academic Environment


  • Fábio Dal-Soto Universidade de Cruz Alta – UNICRUZ
  • Yeda Swirski de Souza Universidade do Vale do Rio dos Sinos – UNISINOS
  • Mats Benner Lund University




Entrepreneurial Orientation, Entrepreneurial University, Third Academic Mission


The establishment of entrepreneurial orientation (EO) in the academic environment, through its basilar conceptual dimensions such as proactiveness, innovativeness, and risk-taking, has been the subject of relevant debate for academics, higher education managers, and policy-makers. In this context, this article aims to analyze the establishment of EO in the academic environment, pursuing an entrepreneurial university model. Thus, the strategy of multiple case studies was adopted, based on three universities: two in Brazil, the Pontifical Catholic University of Rio Grande do Sul (PUC-RS) and the Pontifical Catholic University of Rio de Janeiro (PUC-Rio), and one in Sweden, the Lund University (LU). Results show that the EO established by the universities studied is seen in several times and in different ways through its conceptual dimensions, suitable to the academic context. The movements observed in the three cases researched show non-sporadic behaviors towards an entrepreneurial university model over time.

Author Biographies

Fábio Dal-Soto, Universidade de Cruz Alta – UNICRUZ

Dean at the University of Cruz Alta - Unicruz and Professor of the Undergraduate in Business Administration.

Yeda Swirski de Souza, Universidade do Vale do Rio dos Sinos – UNISINOS

Professor of the Graduate Degree Program in Business Administration at Unisinos Business School.

Mats Benner, Lund University

Professor at Lund University School of Economics and Management and Guest Professor at KTH-Royal Institute of Technology, Stockholm, and King's College, London.